As part of our work for Melbourne Venue Company, oneandthree were asked to create a series of posters for the collaboration between MVC venues and the Melbourne Food and Wine Festival. We were lucky enough to work with this amazing festival over four years. This particular brief asked for branding collateral for a five course lunch (hosted by the then Portland Hotel – now Crafty Squire) based around stunning King Island produce.
The result was some beautiful “The King & The Squire” branding. With an event like MFWF, it is critical to make an impression with your brand, highlighting an event memorably in what can be a crowded, talented and diverse range of offerings. We believe we captured the event perfectly, highlighting aspects of venue and produce that resulted in a spectacular experience for attendees.